The local fashion scene in Singapore is witnessing a steady surge, with more homebred designers making their name in the industry. Whether it’s acing it online or adding creating special expereinces at their brick-and-mortar boutiques, these design moguls show no sign of defeat.
As Singapore Fashion Week fever kicks in, there’s no better time to round up the stand out fashion labels in Singapore you need to know right now. From the edgy to the tantalising, the effortlessly chic to the understated, here are six local brands that have our attention.
Touted as a contemporary womenswear label, Beyond the Vine strives to create thoughtful, understated and honest designs for the everyday woman. The result is a multitude of soft hues in bold contours and lustrous textures. These polished looks are perfect for the office and for Singapore’s tropical climate.
Effortless chic pieces with attention to details
Available online | Also stocked at Tangs Orchard
With a mission to provide an exceptional fashion edit for today’s savvy and sophisticated women, it is no wonder that Collate The Label is distinguished as a luxurious yet affordable style inspiration for the discerning tastemaker. Apart from super-chic pastel hues, the pieces are embellished with interesting hemlines and silhouettes, as well as textures like pleats, mesh and satin.
A play on silhouettes with soft tones
This androgynous label delves into the play of silhouettes and materials, designed with distinctive features like silver eyelets, a collar mesh, netted tee and ‘pom pom’ pants. Their latest Resort 2016 collection consists of softer tones of camels, blues and whites with delicate fabrics of crepe and chiffon. Exhibit is also a participant of Singapore Fashion Week 2016.
Accessible and affordable high street fashion
What started out as a mere blog shop helmed by a couple of 18-year-olds is now one of the most coveted brands in the online shopping scene – including a host of five outlets across the region. Love, Bonito offers women a wide array of designs to dress impeccably yet comfortably, while bringing out their best style. The label offers a variety of pieces fit for every occasion thanks to their Basics, Swimwear, Petite and Bridesmaids lines.
Not your usual boutique fare
Max. Tan is a label that’s synonymous with experimental styles and peculiar cuts. Perfect for the bold and daring, these pieces are infused with a touch of contemporary art, and a play on volume and modified shapes. The result is a mix of Avant Garde inspired looks with black and grey palettes and structured silhouettes. Max. Tan is also a participant of Singapore Fashion Week 2016.
An innovative take on traditional textiles
#01-76 43, Jalan Merah Saga, Singapore 278115 | Also available online
Another coveted local brand on the list, Ong Shunmugam is often recognised for weaving traditional textile techniques, colours and silhouettes into the modern wardrobe. The label’s Chinese New Year 2016 collection (pictured below) is a great exemplar, with smatterings of fresh fabrications and unexpected twists on the traditional cheongsam. Apart from that, the label also boasts numerous awards and accolades in the fashion scene.Ong Shunmugam is always one to watch at Singapore Fashion Week and we can’t wait to see what is delivered this year.