Shopping in Central, Hong Kong is a place that will get any shopaholic’s pulse racing. However away from Hong Kong’s retail mascots – The Landmark and IFC – and market-style street vendors, Central is a little gem. Hollywood Road is where you need to head to explore a trailing row of antique and curio shops. Venture into the quirky independent boutiques scattered around PMQ and Soho or power your way through the ubiquitous multi-tiered malls flanking Victoria Harbour. With so much ground to cover, we’ve shortlisted a number of boutiques worth heading straight to!
STURDY JAPANESE INSPIRED GARMENTS
45R embodies the Japanese culture. Aiming to provide comfortable yet long lasting quality garments, every piece of clothing also has a unique story and style. It’s popular silk yoiboshi star t-shirts were initially produced with cotton but were revised using silk, keeping the company’s primary goal of comfort in mind.
CONTEMPORARY SUITS FOR MEN
Unit 2031, Podium Level 2 of IFC Mall, 1 Harbour View Street, Central, Hong Kong | Unit 131 Landmark Prince’s, 10 Charter Road, Central, Hong Kong
Ascot Chang opened his first shop in Hong Kong in 1953. 62 years later, his brand is internationally renowned for its attention to workmanship and detail. Chang believes that each garment should complement the wearer’s distinct style. And the family business maintains this notion by carefully selecting materials and providing the perfect fit for their loyal following.
HOMEWARES, APPAREL, PREMIUM GIFTS WITH DISTINCT HONG KONG FLAIR
GOD (Goods of Desire) is a lifestyle brand that features homewares, apparel, accessories, and premium gifts with a distinct Hong Kong style. Their designs are inspired by the vibrant culture of the energetic city where east meets west, and age-old traditions meet cutting-edge technology. They turn everyday subjects into something extraordinary with creativity and a pinch of humour.
HIGH FASHION LADIES FOOTWEAR
House of Avenues delivers high-end, sophisticated shoes for working women, and are frankly bang on point. The in-house team of artists and craftsmen are continuously researching latest trends so their creations can keep up with them. They also pride themselves on high-quality raw materials and their expert craftsmanship. While the brand is relatively new, they have their sights on overseas markets… so watch this space!
EVERYTHING YOU NEED FOR AN ON POINT HOME
There is a theory that homes should not look expensive but should not also look cheap. But how does the average bear meet a happy medium? Find a store that provides home decor and home accessories that are of high-end quality yet very friendly on the pocket. Inside is this very store for home furnishings and decor. The buck does not stop there… furniture, beddings, lighting, the works. Welcome to your new one-stop-home-shop!
SMART CASUAL WEAR IN VIVID COLOURS
Conceived only for young ladies, mademoiselle by MOISELLE Group, takes on the house’s iconic elegance and reworks it into a joyful yet rebellious femininity with a modern and stylish accent. Mademoiselle frees busy career women from the shackles of urban life and dresses them in vivid colours they have long ignored. Their collections amass a huge range of styles that are bound to colour your mundane office life and enable you to express your sense of self in the boardroom.
A BABY-FRIENDLY STORE FOR MUMS TO SHOP, RELAX, AND LEARN
Most new mums crave a sense of comfort and community. In an ideal world there would be a sanctuary at the heart of Central HK. Well there is… Tiny Footprints is home for new mums to shop, play, learn, and relax with their babies. Offering a nurturing and welcoming environment for children, freeing up parents to browse at their leisure. Enjoying yourself and feeding time calls? Do not panic! Tiny Footprints also has a comfortable area designated for feeding and an eco-inspired diaper changing area. Plus regular seminars to keep you up-to-date on the latest must-have baby products.
ELEGANT HOMEWARES DECKED IN NEUTRAL HUES
This is no ordinary homewares store. As befits its name, White Contemporary Homewares carries a range of exquisite home accessories and soft furnishings, including handmade cushion covers and throws, tabletop accessories, decorative accompaniments, home fragrances and more. It’s no doubt that these everyday luxuries will blend seamlessly into your modern abode. Visit the showroom for a home decor inspiration or two.