Australian fashion has come along way in the last few years – claiming shelf space in stores globally as well as showcasing at some of the world’s best fashion weeks. There is good reason for being at the centre of attention. Aussie fashion designers have an eye for design and the knack of producing good quality.
Whether you’re an Australian living in Singapore or someone curious about fashion down under, you will appreciate this list of where to buy (both online and off) Australian fashion in Singapore. From cutting edge to classic styles, there is a surprising number for Aussie fashion designers available in Singapore.
Aussie brands stocked: Something Else, Stylestalker, Mink Pink, Finders Keepers, Cameo, Keepsake
There couldn’t be a more apt name for this multi-label boutique – after all, it’s here that you’ll find the most seemingly random selection of fashion and lifestyle products brought in from all over the world, including New York, Los Angeles, London, Singapore and, of course, Australia. From soap and notebooks to party dresses and quirky jewellery, Eclecticism has them all. But for all the different brands’ differences, they’ve got one thing in common: an individualistic style imbued with a quirky twist. Eclecticism also makes it a point to keep each product to a limited quantity, in keeping with their philosophy of encouraging originality in one’s dressing.
Aussie brands stocked: 66 The Label, Alice Mcall, Au Revoir Les Filles, Casper & Pearl, Shona Joy
A fashion emporium for your shopping fix, Et-i-kit is a one-stop destination fit for every mood and style. The boutique – and e-store is nothing short of chic note-worthy pieces for the discerning fashionista. The Aussie brands from this e-store include a mix of bohemian, minimalist, and contemporary fashion, as well as accompanying accessories and artisan jewellery from U.S-based labels.
Stocked at TANGS.
Since its formation in 2011, Keepsake the Label has provided a directional take on traditional eveningwear. This is exactly what Australian Fashion Labels Creative Director Melanie Flintoft envisioned when she saw the need for high-end, price-pointed formalwear that offered crisp lines and intricate detailing in luxe fabrics. Apart from eleven collections, Keepsake also carries a range of intimates to complement your modern eveningwear. The label certainly employs are new standard for eveningwear.
Stylish activewear and sportswear
Dubbed as Australia’s leading label for activewear and sportswear, Lorna Jane is your go-to place if you want to look good while sweating it out at the gym. Fusing industry leading technology, expert craftsmanship and hi-tech performance fabrics, Lorna Jane goes beyond by representing a global movement of women living their best and most beautiful lives through active living. The products are for from your average activewear. Encounter a range of show-stopping geometric prints, in irresistible colours.
Understated yet versatile pieces
Available at TANGS.
Through its use of original prints and an accessible colour palette, The Fifth exudes a laid back sensibility to clothing – without compromising versatility. Since its debut in 2014, The Fifth Label has garnered quite a following for its understated yet spirited approach. Basic everyday styles and classics are redefined using placement prints on tees, relaxed-fit dresses or easy-wearing denim. The Fifth girl is confident, a bit of a tomboy, but still girly at heart. One thing’s for sure – you’ll never go out of style, adorning these classics.
Aussie brands stocked: Camilla and Marc, Bec & Bridge, Sass & Bide, FELLA
Touted as Asia’s premier online destination for Luxe Aussie fashion, The Well Dressed Society seamlessly exceeds in featuring the best of Australian fashion in the Singapore fashion scene. No doubt, the founder has a creative eye for pieces perfect for the South East Asian climate. Expect an assemblage of edgy swimwear, resortwear, evening dresses and workwear. We’ve got our eyes on their edgy monochromatic swimwear. Understated yet oh-so-chic.
Aussie brands stocked: Adorne, Evil Twin, Hunt No More, Le Specs, Maidenlove, Mink Pink, Paint It Red, Somedays Lovin’, Staple the Label
Just six months ago, Singapore was suffering from a huge gap in the market for Australian high-street fashion. So when news of a cool new online boutique offering the best of Australian high-street women’s apparel, accessories and beauty products hit town, we were naturally elated. We’re talking about TheWYLDshop.com, of course, which stocks Aussie cult labels including Evil Twin, Mink Pink, Paint It Red and Staple the Label.